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Microsoft Dynamics Marketing

The relationship between sales and marketing is integral to any businesses’ success. Microsoft Dynamics Marketing facilitates this collaboration as a marketing management solution for marketing operations, resource management, planning, campaign execution, and analysis, through all customer facing channels—email, digital, social, and traditional. Microsoft Dynamics Marketing enables visibility to build your sales pipeline, streamline your workflow and overall, measurement of ROI. These marketing blogs touch on topics such as, how you can design the customer journey, lead scoring, managing multichannel campaigns and encouraging communication within your sales and marketing team.

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It’s a classic dilemma for the entire marketing team – from marketing assistant to marketing manager through to CMOs, for specialists in digital marketing, …

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The manufacturing and distribution supply chain has been shaped over the years by many different factors. In the past, production lines would be fixed, as …

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Chief marketing officers, once all too often regarded as holding the ‘chief’ tag while being concerned with no more than corporate marketing campaigns, are …

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With the acquisition in 2014 of Nokia’s mobile phone business by Microsoft, as well as the emergence of Skype within the enterprise space mobility …

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Why relevant and targeted content is crucial to successful marketing campaigns The last time you bought something new – whether as an individual or …

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The lead journey: from awareness to after-sales care The journey from lead to customer. It’s a central concern for marketing and sales teams in …

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The challenge of the modern CMO – aligning the marketing team under a single and integrated plan The scope of marketing has exploded over …

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